Who am I?
Hi! 👋 My name is Christian.
I made Hummingbook and continue to improve it with my own bare hands.
Prior to Hummingbook, I built $100,000 websites 💰💰💰, worked on autopilot systems for business jets ✈️, played drums semi-professionally 🥁, and ran trails 👟 in really short running shorts.
I love animals, people, and organizing things (and people).
Don’t even get me started on the Getting Things Done (GTD) philosophy and Things (the best task manager on the planet). You won’t hear the end of it once I start going; life altering!
When I say I love organizing, I should explain: My mom caught me at 13 ironing money. Wut? Why was I ironing money?? She wanted to know the same thing.
I’ll tell you what I told her: “I want the bills to lay perfectly flat and aligned so it looks pretty in the cash register.” Yes, I had a cash register in my closet.
Is something wrong with me?? Maybe…😝
But you can use it to your benefit. I made Hummingbook, which will get you organized AF. Your clients will love it. You’ll love it. So you can skip the story and try it free for 30 days now.
Or you can read on…
The story of why Hummingbook was created
Behold! My creative writing class is really about to pay off on this one. Hold up… I never took a creative writing class… I’m an aeronautical MFing engineer! ✈️ Hold onto your butts…
Colleen’s iced Americano cools her hands like a cold rag on a warm forehead. Plush chairs protect us from our forgotten to-do lists. Sugar and caffeine fuel our conversation.
It‘s our day off and we’re drinking in every second. Literally.
Until, of course, an innocent intruder rings in. Didn’t Colleen’s phone get the memo!?
She silences it without checking. But inside she wonders.
Later we’re indulging in a mixed basket of seasoned and sweet potato fries at Delux burger. Is it the best burger joint in Phoenix? No one will ever know.
The fries stay toasty in a miniature, chrome shopping cart complete with wheels and a handle. They’re served with a sauce that makes angels cry.
So sweet, yet so salty… yet so tasty. How is this goodness even fathomable?!
The table vibrates. There goes the moment we were just having. Colleen looks at me. Then at her phone. Then at me again. She sighs. Poor thing.
I’m a boy. I try to fix it. “I mean, Colleen, look at the bright side: people want your permanent makeup on their face.”
Colleen doesn’t buy it and flicks a fry at me.
5 reasons booking manually sucks
Let me make it painfully obvious: Booking distracts you from the now. And the now is what makes life, well, life.
If you’re constantly looking down at your phone, you’re missing all that beautiful scenery that’s flying by you at 45 mph. The detail. The nuance. Life, ya know?
Booking sucks. Let us count the ways:
- The constant back and forth.
- The lost time.
- The lost money.
- The lost energy.
- The endless interruptions.
The more successful you get, the worse it gets.
Remember when your phone used to mean “fun and friends”? But now you avoid it like the plague?
Scheduling sucks the fun out of your life much like the TSA spoils the splendor of flying. Yes, please check my grandma again—she’s definitely a threat.
Remember how I said I was a boy? And that I could fix it? Well I am. And I can. And I did.
After all, I
make made $100,000 websites for a living. Surely this would be a walk in the park. Famous last words!
So I started digging. I talked to Colleen about permanent makeup and the complexity of her schedule.
I talked to our friends: aestheticians, hairstylists, eyelash techs, massage therapists, etc. I talked to anyone where appointments are the cornerstone of their living.
“How do you schedule now? What do you love? What do you hate? What would an ideal scheduling system look like?”
Here’s what I found out…
What I learned from Maria the aesthetician
Maria uses paper and pencil and a thing called “the book.” I saw it first hand. Lots of pencil. Lots of eraser. Lots of work.
I asked her why she does it that way.
“This is what we were taught it beauty school. And it works. I don’t want to post my schedule online. I don’t want my clients knowing when I’m working and when I’m not. If I take two hour lunch, that’s my business, not theirs.”
I can solve that.
What I learned from Stacie the hairstylist
Stacie is my own personal beauty operator. Aka: my hairstylist. 😊 I chatted her up. She uses her salon’s receptionists, but is less than thrilled.
“Humans are stupid. They screw up your appointments. They don’t put clients under the right stylist. They don’t enter the name right. Human error is the majority of my frustration.”
I can solve that.
What I learned from Devina the hairstylist
Last but not least: Devina. She’s a successful hairstylist in an award-winning Scottsdale Salon.
Devina already uses a booking app. But she doesn’t let her clients book online. I was thoroughly confused
“There’s nothing more annoying than having an appointment at 10 am, and then my next at 5 pm. That’s what happens when people book online: they can book wherever they want. I’m stuck waiting. Plus the app is a little buggy and scary when they update it. It’s a bit clunky. Honestly I just use it for the reminders it sends out.”
I can solve that.
The more complaints I heard, the more excited I got.
5 questions to ask of your booking system
I started asking my own questions. If I was gonna do this, I was gonna do it right.
- Do you really want people knowing when other people are booked?
- Why are clients able to book wherever they want in other booking systems? Shouldn’t you remain in control?
- Why put appointments in a separate app? iPhones [and tablets and computers] come with incredible, built-in calendars that work seamlessly with the rest of your phone. Why not use that to your advantage instead of abandoning it?
- The booking side of most systems are a clunk-fest for your clients. Why in the world is that the case? Shouldn’t the ease of booking be a major focus? Don’t you want clients that show up elated instead of annoyed?
- Other booking systems’ reminders sound like they are sent by robots. Shouldn’t they be more personable? This is your first impression after all.
Like a Christmas tree, light bulb after light bulb turned on—sans the pine fresh scent.
I knew I could build something better. Something that solves all these problems (and more).
So I built Hummingbook.
Colleen loves it. Her friends love it. And I think you will love it too. Try Hummingbook free for 30 days to find out.
christian tessmer • founder
PS: Any tips on how to get sharpie off your screen??! 🤪